Web Design Project: Dr Bridget Freer is a clinical hypnotherapist based in Hull, East Yorkshire. She offers a range of hypnosis services to help people take control and transform their life.
Bridget already had a website for her business, however it was not very professional. We designed a new website for her which features a modern design and makes use of her existing blue colour scheme. We made sure that Bridget’s picture features prominently on the website to help build trust with potential clients.
The main call to action of the website is to “Request a free telephone consultation” and this takes the form of a simple contact form with fields for ‘Name’, ‘Email Address’ and ‘Telephone Number’. We included this on every page of the website so that it is highly visible to visitors and they can quickly request their telephone consultation by filling in their details. When this is submitted the information goes straight to Bridget’s email.
We created separate pages for each of Bridget’s services including ‘Weight Loss’, ‘Stop Smoking’, ‘Alcohol Dependence’ and ‘Stress & Anxiety’. By doing this it helps Bridget rank well for all these search terms on Google. For example someone searching for “weight loss hypnotherapy Hull” will find Bridget’s website on page 1. She also ranks well for search terms such as “hypnotherapy Hull” and “hypnotherapist Hull”.
As with all the websites we build, the website is developed on WordPress and is both mobile and search-engine friendly.