What Are ‘Backlinks’ and Should You Pay For Them?

By |January 2nd, 2014|Categories: GNL Blog|Tags: , , , , , , |

Do not pay for or ask for irrelevant 'backlinks' to your business website.  It is quality not quantity that counts. 'Backlinks' are links form other web sites that are directed towards your website. Although the number of backlinks to your website can be an indication of the popularity or importance of your website and backlinks are important for search engine optimisation (SEO)  because some search engines, especially Google, will give more cred [...]